Why did Polaroid stop producing analogue film?
The production was too expensive.
If you ask me, that is not a good enough excuse.
Our beloved Polaroid catridges are going extinct.
The Impossible Project has 12 months to develope a cheaper replacement and save this wonderful art form.
If you love Polaroid as much as I do, you should take the time to have a look at what these wonderful eope are trying to do and support their cause.
Long live Polaroid!